Broken Links: Important Information from a Top SEO Company in Kansas City — As an experienced SEO company in Kansas City, our team at Social: Managed. knows that SEO can be tricky at times. The world of SEO is always changing, and there are things that can boost your SEO one day but then negatively impact it down the road. It is important to always be well aware of the successful and not-so-successful trends when it comes to Search Engine Optimization.
One item that we will discuss specifically today is broken links. A key part of SEO is linking your site with other reputable web pages to help build your site’s credibility. However, if your site includes broken links, it can negatively impact your SEO. As one of the top SEO companies in Kansas City, we’ve compiled a few things you should know about broken links and how to either avoid or fix them.
SEO Company in Kansas City–Finding Broken Outbound Links
If your site is relatively small, you may be able to download extensions that can determine if you have any broken links. One popular extension is called “Check My Links” which is available on Google Chrome. This extension conducts a quick review of each page on your website and specifically identifies broken links.
This extension will identify internal and external links that could be hurting your site’s SEO. As a longtime SEO company in Kansas City, we have experience with the “Check My Links” extension. After running this extension, be sure to keep a record of all broken links so they can be repaired or removed later.
SEO Company in Kansas City–What About 404 Errors and Inbound Broken Links?
If content on your site was relocated or completely removed, this results in a 404 error. The 404 error is in place to let users know that there is not a redirect set up for the link they are trying to reach. This is a frustrating error for anyone who is browsing the internet, and it often results in a user completely abandoning the site they were trying to reach.
SEO companies in Kansas City use different resources to try and detect 404 errors before they become a more serious issue. Many SEO companies utilize a site crawler to find 404 errors. One of the most popular site crawlers is “Screamingfrog,” but there are other options to choose from.
How an SEO Company in Kansas City Avoids and Fixes 404 Errors
So, we know that site crawlers can find the 404 errors, but how do these errors get repaired? Or better yet, how do you avoid these errors in the first place? First, you can update content instead of removing it. Deleting a full page of content can result in 404 pages that are a result of deleted content that other pages are trying to link to.
You can also redirect users to your updated page by setting up a 301 direct. This helps users get to your updated site, even when they are still keying in your old weblink. There also numerous other ways to avoid and repair 404 errors; your Kansas City SEO company will be glad to assist with your concerns.
Hire a Leading SEO Company in Kansas City
Social: Managed. is considered by many as one of the best SEO companies in Kansas City, and we want to help our customers meet their goals. We can evaluate your business’s current SEO plan and develop a strategy tailored specifically to your needs. We strive to ensure our clients receive their desired results.
If you are interested in working with the best SEO company in Kansas City, we hope you’ll strongly consider Social: Managed. Contact us online today or give us a call at (866) 324-9700 to discuss a free social life audit.
A Kansas City Web Design Company
Social: Managed. is considered by many as one of the best website companies in Kansas City, and we want to help our customers meet their goals. We can evaluate your business’s current website and develop a strategy tailored specifically to your needs. We strive to ensure our clients receive their desired results.
If you are interested in working with the best website company in Kansas City, we hope you’ll strongly consider Social: Managed. Contact us online today or give us a call at (866) 324-9700 to discuss a free social life audit.
