2020 is just right around the corner, which means the beginning of a new decade, many New Years’ resolutions, and a fresh start! Along with looking back on the year, many people enjoy looking ahead at what the New Year will bring and trends that will come about. As a digital marketing agency in Kansas City and Kansas City web design company, we find that many businesses choose to start their New Year by revamping their website and re-strategizing their marketing efforts. For someone that knows nothing about your business, your website is essentially their first impression of you. If you intend to get a custom website design in Kansas City, here are some web design trends for 2020.
Long are the days of grid-based designs. For years, nearly every website was designed with imaginary lines in place for easy navigation and simplicity. That has since changed. In 2020, you will find many companies modernizing their website to follow a more asymmetrical design. This fairly new asymmetric layout trend offers a more unique, bold, fun, and personable look. Render is an excellent example of a clean, asymmetrical design that’s also interactive.
Along with asymmetry, more and more companies are leaning towards minimalist web design. While minimalism, also called “flat design,” has been around and isn’t necessarily a new trend for 2020, it is expected to continue to grow in popularity. Our website company in Kansas City has found that many people consider minimal designs to be “boring.” However, that doesn’t have to be the case. Essentially, minimalism means clean design, text, and elements – yet still attention-grabbing. We anticipate seeing more websites with colorful minimalism designs, rather than just white. A well-known example of minimalism is Apple.
Oversized, bold typography gained quite the popularity in 2019 and isn’t going away for 2020. This web design trend stops you in your tracks, grabs your attention, and is extremely memorable. Our digital marketing company in Kansas City loves how Huge Inc. portrays both minimalism and bold typography with their web design.
Rather than including a menu bar at the top of a website, many of the best website companies in Kansas City are shifting to hidden, vertical navigation bars. As you can see on Essentially Geared Wine Co.‘s website, there is no visible menu bar. Instead, the menu appears when you click the three-lined icon in the top right corner of the website. This design technique offers you more space and is excellent for mobile viewing.
Voice User Interface (VUI)
More and more technologies are embracing voice interaction. Voice User Interface (VUI) is a growing phenomenon and is quite possibly one of the most significant web design trends for 2020. People have found voice command to be easier to use than text and incredibly accessible for people with disabilities. If you are looking to be on top of your game in 2020, then VUI could be what you’re looking for.
Are you looking to update your website design for your business this New Year? With six Emmy awards and ranked one of the best website companies in Kansas City, contact Social: Managed today to see how we can keep your website up with the web design trends for 2020!