Digital Marketing Company In Kansas City: 4 Ways To Create The Best Landing Pages – A leading digital marketing company in Kansas City understands how important landing pages are for a successful website. The goal of a landing page is to have a user-friendly, informative spot for customers who aren’t quite ready to buy. Your landing page should try and convince your customers of your value so they purchase your goods or services.
At Social: Managed., we strive to be the best digital marketing agency in Kansas City, and we want to help your business improve its Google standing. We believe that all businesses can thrive no matter how small, and having an effective SEO and digital marketing strategy is a big part of that.
According to a leading Kansas City web design company, landing pages are an integral part of any business’s digital marketing plan. That’s why we’ve compiled a list of 4 ways to create the best landing pages for your business’s website.
1. Build A Separate Landing Page for Each Good or Service You Offer
A leading digital marketing company in Kansas City suggests building a separate landing page for each good or service your business offers. It’s important that the content a customer interacts with relates to the headline and body of your landing page. This means that you shouldn’t be linking social media marketing on an SEO services webpage.
2. Don’t Overcomplicate Things
According to a leading website company in Kansas City, it’s important not to overcomplicate things. A poorly-designed or confusing landing page can kill off any conversions you might have had. It’s important to remember that potential customers don’t want to spend a lot of time digging through information to claim an offer.
Instead, the best website company in Kansas City suggests making a user-friendly, easy to look at webpage. This includes having just enough information so that customers know what you’re selling, but not so much information that overwhelms them.
3. Make Your Landing Pages Engaging
A leading digital marketing company in Kansas City suggests making your website’s landing pages engaging. You want to have content on your page that explains your services, but you don’t want it to bore your customers. It’s important to find the middle ground so you can increase your number of conversions.
4. Make Your CTA’s Engaging
According to the best website companies in Kansas City, it’s also important that you have engaging CTAs, or call-to-action buttons. The CTA button is the most important part of your landing page; without it, you won’t receive any new customers. It’s important to make sure that your visitors are compelled to click your CTA button, so make it personal and engaging. Instead of “submit” or “get started,” use verbiage like “get my free trial” or “send me the free eBook.”
Call a Leading Digital Marketing Company in Kansas City Today
Social: Managed. strives to be the best digital marketing agency in Kansas City, and we want to help our customers meet their goals. We can evaluate your business’s current SEO plan and develop a strategy tailored specifically to your needs. We strive to ensure our clients receive their desired results.