Why Custom Website Design in Kansas City is Better than Using Templates – In today’s digital age, a website is often the first point of contact between a business and potential customer. Therefore, it is crucial for businesses to create a strong online presence that reflects their brand, products, and services. One way to achieve this is by having a website that stands out from the rest. In this blog, we will discuss why custom website design in Kansas City is preferable to using templates.


What is a Template-Based Website?

A template-based website is a pre-designed website with a set of predetermined elements, including the layout, color scheme, and navigation. Templates are readily available online and can be purchased or downloaded for free from various platforms. They are popular among small businesses and individuals because they are affordable and easy to use.


Custom Website Design in Kansas City

For businesses based in Kansas City, there are several web design companies to choose from. However, not all web design companies offer custom website design. For the best website companies in Kansas City, search for companies that specialize in custom website design and development.

Custom Website Design In Kansas City

Benefits of Custom Website Design in Kansas City over Templates:


Unique Design

Custom website design allows a website to stand out from the crowd. It is designed to suit the individual needs of a business, incorporating their unique brand and style. A custom-designed website ensures that the website is unlike any other on the internet. This is essential for businesses aiming to stand apart from their competitors.



Templates constrain the functionality of a website. A custom website design in Kansas City allows for more flexibility in terms of incorporating specific features that may not be available in templates. A custom website is also SEO optimized to meet the specific needs of a business.


Load Times

Template-based websites are often bloated with features that slow down the website’s load times. This can have a negative effect on user experience since users will not wait long for a website to load. With a custom website design, the website is designed to be lightweight, and only necessary features are added. This ensures a fast and responsive website that keeps users engaged.



A custom website design in Kansas City can be easily scaled to meet the evolving needs of a business. Businesses grow, and as they grow, a custom-designed website can quickly adapt to meet the new demands. On the other hand, template-based websites have limitations that hinder scalability.


Long-Term Cost Savings

While custom website design in Kansas City may have a higher initial cost, it saves businesses money in the long run. Template-based websites often require regular maintenance and updates to keep them running. With custom-designed websites, businesses can save on maintenance and upgrades, leading to cost savings.


WordPress Website Help in Kansas City

The best website companies in Kansas City specialize in WordPress website design and development. WordPress websites are popular among small businesses for their ease of use and flexibility.

Custom Website Design In Kansas City

Best Practices for Custom Website Design in Kansas City


Understanding Your Target Audience

Understanding your target audience is crucial for your website to be successful. It is essential to create user personas that represent your target audience, including demographics, interests, and pain points. This information will help you design a website that appeals to your target audience.


Using Responsive Design

According to recent statistics, mobile devices accounted for over half of all website traffic worldwide. Therefore, it is important to design your website to be mobile-responsive. Responsive design ensures that your website looks great and functions well on desktop and mobile devices. A responsive website is user-friendly and offers a seamless experience.


Implementing SEO

Search engine optimization (SEO) is an essential part of custom website design. Implementing SEO services in Kansas City ensures that your website ranks high on search engine results pages, making it easier for potential customers to find you. The best website companies in Kansas City say to optimize your website for search engines, use relevant keywords throughout the website, include meta descriptions and titles, use alt tags for images, and build quality backlinks.


Incorporating Calls-to-Action

A website without a clear call-to-action (CTA) is unlikely to meet its goals. Incorporating CTAs on buttons and forms throughout the website will guide users to take action, such as filling out a contact form, subscribing to a newsletter, or making a purchase. CTAs should be enticing and clearly visible on the website. A well-designed CTA can increase conversions and ultimately result in increased revenue for your business.


Prioritizing Speed and Performance

Website speed and performance can significantly impact user experience and website performance. Slow-loading websites can lead to high bounce rates. Therefore, it is important to prioritize speed during website design. Some ways to optimize website speed and performance include reducing the size of images, minifying CSS and JavaScript files, enabling caching, and using a content delivery network (CDN).



Custom website design in Kansas City is crucial for businesses looking to establish a strong online presence. A custom-designed website makes a statement about a business and its brand. While templates may seem like a cost-saving option, they are not suitable for businesses aiming to differentiate themselves from the competition. Custom website design brings many benefits such as flexibility, scalability, unique design, functionality, and long-term cost savings. For businesses in Kansas City, there are many options available for custom website design and development.



The findings show that optimizing a website for search engines is effective. At Social: Managed, we strive to be the best SEO company in Kansas City, and we have a strong track record of success. People immediately begin searching for a product, business, or service as soon as they log on to the internet. Those customers will go with one of your rivals if your company is not on the first page of search results. If you do not optimize your website or engage in search engine optimization (SEO), you will lose a significant number of sales and recognition of your brand and that’s why Social: Managed. is here to help.

The creation of a unified marketing experience that spans all of our clients’ digital assets is the primary goal of our company. Our goal is to establish ourselves as the most trusted digital marketing company in Kansas City. We intend to accomplish this goal by effectively communicating with our clients, flawlessly executing our plans, and becoming their Kansas City SEO Company.

Custom Website Design In Kansas City

Social: Managed. is a digital marketing company in Kansas City and one of our processes involves the creation and management of email marketing campaigns that can engage and inspire your clients. Our creative team has years of experience with custom website design in Kansas City, as well as measuring and executing one of one of the best social media marketing companies in Kansas City. Our goal is to increase the amount of interaction that takes place between your company and your followers. We are the SEO Company in Kansas City that handles all of your needs.