Top Digital Marketing and SEO Services in Kansas City: Your Go-To Agency for Web Design, WordPress, and Custom Solutions

A professional website company in Kansas City can help you build an amazing new website for your business. Just don’t expect your Kansas City web design company to build the perfect website without your help. Organize the following items to be sure your website turns out how you want.

#1 – Gather Photos of Your Products or Service in Action

A highly effective website needs photos of your products or services in action. The right images will help customers visualize how they can benefit from using your products or services. These photos should be professional-looking and showcase the best aspects of your business.

#2 – Gather Photos of the Owner, Managers, and Employees

Personal photos help make your website unique. They allow potential customers to put a face to your brand.

Make your website stand out from competitors! Hire a professional photographer who can capture your business’s heart and soul. Personalized photos are always better than boring stock pictures.

#3 – Create a Company Bio

Your website company in Kansas City will need a brief but informative company bio to include on your website. This should include a little of your history and a mission statement. Highlight what makes your company unique and why customers should trust you.

#4 – Create Descriptions for Your Products or Services

Well-written descriptions for your products or services are critical for an effective website. Potential clients won’t buy products or pay for services they don’t understand. Your designer should also add plenty of links to encourage visitors to buy immediately or contact you.

#5 – Collect Testimonials – Website Company in Kansas City

Testimonials from satisfied clients can showcase your work and build trust with potential clients. Ask your favorite clients if they would be willing to provide a brief testimonial about their experiences. The right testimonials demonstrate that your business is legitimate, and your services are worth the investment.

#6 – Identify Your Target Audience

Who typically buys your products and services? Your website content and design should appeal directly to them. Tailor your marketing efforts carefully, and you will reach more customers.

#7 – Determine Your Branding

Your website should reflect your brand’s personality and values. Are you a family company? Are you modern and high-tech? Are you primarily targeting men? or women? Work with your website company in Kansas City to develop a consistent color scheme, fonts, and overall design aesthetic that aligns with your brand identity.

#8 – Identify Your Competitors

What other businesses are competing for the same clients? Check out their websites. Identify what you like and what you don’t like on their sites. Use that information to make your website better.

You don’t need to spend tens of thousands of dollars to get a fantastic website! Know what you want, hire a professional website company in Kansas City, and communicate effectively.

#9 – Locate A High-Resolution Version of Your Company’s Logo

Your business’s logo will be a focal point of your website. A low-quality or pixelated version of your logo will speak poorly of your business. If your logo is outdated or needs to be changed, fix it before you build your new site.

#10 – Find Other Websites You Like

Gather inspiration from other websites that you admire. Look for features like menus, navigation, images, graphics, colors, and anything else that stands out.

#11 – Identify the Other Digital Media Services You Want

A beautiful website won’t do you any good if no one ever visits it. Drive traffic to your site with services like social media management, search engine optimization, digital ads, and social media advertising. If you aren᾽t sure about adding these services, talk to a digital marketing company for more information.

#12 – Identify Your Most Important Products and Services

Take advantage of your website to promote your most important products and services. They should be featured prominently on your website. Don’t hide them––put them right on the home page!

#13 – Define Your Website’s Purpose and Goals

Before building your new site, define its purpose. All of the decisions made during the design process should reflect its purpose.

#14 – Determine Your Budget – Website Company in Kansas City

Big websites cost significantly more than small websites. If you want a big website, consider your budget carefully. If you have a small budget, you may need to get creative to make everything fit.

#15 – Identify 2-3 Colors for Your Website’s Design

Your website’s color scheme greatly influences how visitors perceive your brand. Choose 2-3 colors that align with your brand and use them consistently throughout your website. This will create a cohesive and professional look.

Five Tips for Working with a Website Company in Kansas City

Tip #1 – Don’t Feel Like You Have to Know Everything

You don’t have to understand the technical aspects of website design––your website designer understands them. Let them guide you and translate technical jargon into terms you understand.

Tip #2 – Be Open to Suggestions

Be open to suggestions from your website designer. The best designers will know what works, what doesn’t, and what to avoid at all costs.

Tip #3 – Communicate Your Needs and Expectations Clearly

Express your website needs, goals, and expectations with your Kansas City web design company to ensure they understand your vision. If you are concerned that your designer doesn’t understand, email them or ask for another meeting. You can even send examples of sites you love and sites you hate.

Tip #4 – Provide Feedback Throughout the Process

Review design drafts carefully. Offer constructive feedback. Ask lots of questions. If you don’t like something, it can be changed. An experienced website designer will be glad to make adjustments. Their primary goal should be to make you happy.

Tip #5 – Trust the Process

Custom website design in Kansas City is a collaborative process between you and your designer. Give them everything they need and let them do their job.

Looking for the Best Website Company in Kansas City? Call Social: Managed

At Social: Managed, we have a team of talented and experienced SEO experts who want to help you succeed.

Not Every Kansas City Web Design Company is the Same

Social: Managed offers more than just Kansas City website design and WordPress website help in Kansas City. We can help you with SEO, copywriting, digital marketing, social media, and more. At Social: Managed, we do it all.

If you want to improve your online presence, call our team of experts today at (866) 324-9700, or contact us online. We look forward to working with you!