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What is the best way to maximize your reach and engagement on social media, according to a digital marketing agency in Kansas City?

#1 Digital Marketing Agency in Kansas City Weighs in on Maximizing Reach on Social Media— This is a question frequently asked by brands and businesses who post content without an analytically driven posting strategy. Using social media as a tool has proven to be a dominant force for SEO companies in Kansas City, digital marketing agencies, and some of the best social media marketing companies in Kansas City. Despite its casual appearance, social media must be treated and managed with careful attention to posting schedules and timing to be effective. Continue reading to gain insights on when and how often to post on each social network for optimal engagement!

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As one of the leading social media marketing companies in Kansas City, we have gathered extensive data on posting schedules for various social media platforms. Here, we will explore the psychology behind users and platforms such as Facebook, Twitter, Pinterest, LinkedIn, Google+, and Instagram. Learn how your trusted digital marketing agency operates and discover strategies to better engage your online audience.

Social media has evolved into a crucial component of digital marketing strategies. Each platform has its unique user demographics and peak engagement times. Understanding these elements is key to crafting a successful posting schedule. For instance, Facebook’s algorithm rewards posts that generate immediate engagement, making timing crucial. On the other hand, platforms like Pinterest benefit from evergreen content due to their long content lifespan.

Let’s go! Dive into the world of social media with us, and make the most of your online presence by harnessing the power of strategic posting.

How Often to Post on Each Social Network

Facebook

How Many according to digital marketing agency in Kansas City?

1 – 2 Posts Per Day

The recommended frequency for posting is one to two times per day. Posting more than once a day might be perceived as “spammy” by your followers and potential customers, which could lead to decreased engagement and a negative impression of your brand. Consistency is key to maintaining a healthy relationship with your audience.

When according to digital marketing agency in Kansas City?

1:00 PM – 4:00 PM

The optimal posting times are between 1:00 PM and 4:00 PM. This window is considered ideal as your audience is likely to be active on social media during these hours, potentially increasing the chances of your posts being seen and engaged with. Additionally, it can be beneficial to curate or re-share a post every other day to keep your content fresh and engaging without overwhelming your audience.

How Often to Post on Each Social Network

Twitter

How Many Tweets Should You Post Per Day? According to a digital marketing agency in Kansas City, the ideal frequency is around 15 tweets per day. This recommendation considers the fact that most retweets occur within an hour after the initial tweet is posted, suggesting that maintaining a higher daily frequency can significantly boost engagement rates among your followers. By tweeting more often, you increase the chances of your content being seen and shared.

When is the Best Time to Tweet? As suggested by the same digital marketing agency in Kansas City, the optimal time frame for tweeting spans from 2:00 AM to 10:00 PM. This broad window allows you to reach different segments of your audience, potentially maximizing visibility and interaction.

 

Additionally, it’s advised to retweet or curate about seven tweets a day. This practice not only keeps your audience engaged with fresh content but also helps in building connections with other users by sharing valuable insights and information.

How Often to Post on Each Social Network

Pinterest

How Many Pins Per Day, according to a digital marketing agency in Kansas City?

Posting around 11 Pins per day is suggested for maintaining a consistent presence on the platform, as it helps keep your content visible and regularly refreshed for your audience. However, for those who are aiming for maximum engagement and growth, the best results are typically observed when pinning 15-30 times daily. This increased frequency can significantly boost your chances of reaching a wider audience and enhance user interaction with your Pins.

It’s important to distribute these Pins throughout the day to maintain visibility and reach a broader audience effectively. By doing so, you ensure that your content appears at various times, accommodating different time zones and user habits, which can lead to higher engagement rates and better growth outcomes.

When is the Best Time to Pin, according to a digital marketing agency in Kansas City?

The optimal time frame for pinning is between 2:00 AM and 11:00 PM. During these hours, your Pins have a higher chance of being noticed as users are more actively engaging with the platform. This window allows for increased visibility and interaction, as users from various time zones are online.

In addition to creating original content, it’s beneficial to repin or curate at least five pieces of content from other users each day. This practice not only helps build a more dynamic and engaging profile but also encourages community engagement and can lead to increased followers and interaction on your own Pins. Curating content from diverse sources can also provide a richer experience for your audience and demonstrate your versatility and interest in the broader community..

How Often to Post on Each Social Network

How Many Posts according to digital marketing agency in Kansas City?

Posting on LinkedIn should be done with careful consideration to avoid overwhelming your audience. It’s important to balance the frequency of posts so your content remains engaging and valuable. According to a digital marketing agency based in Kansas City, limiting your posts to one per day is considered optimal. This frequency allows you to maintain a consistent presence without appearing intrusive or spammy. Posting too often might lead to audience fatigue, where followers start ignoring your posts, while posting too infrequently could result in losing visibility and relevance. By strategically scheduling your posts, you can ensure that they reach your intended audience when they are most active, thereby maximizing engagement and fostering a meaningful connection with your network.

When to Post according to digital marketing agency in Kansas City?

Timing is everything when it comes to social media, and LinkedIn is no exception. Understanding when to post can significantly impact how well your content performs. The agency suggests that the optimal time to post is between 10:00 AM and 11:00 AM. This suggestion is based on research indicating that this window often aligns with peak engagement times. During these hours, users are typically more active on the platform, increasing the likelihood that they will see and interact with your content.

 

In addition to timing, it’s beneficial to have a strategy for content variety. Curating or resharing a post every other day can be a great tactic. This approach keeps your content varied, offering a mix of original and curated insights, and helps maintain a consistent presence on the platform without overwhelming your audience by overposting. A well-planned content strategy ensures that your audience stays engaged and looks forward to your contributions on LinkedIn.

How Often to Post on Each Social Network

Google+

How Many according to digital marketing agency in Kansas City?

It’s recommended to make 2 posts per day on Google+ to maintain a steady presence. For optimal engagement and to keep your audience interested, aim to share at least 3 times a week. This frequency helps in staying relevant and visible in your audience’s feed. However, be mindful not to exceed a maximum of 10 posts per week. This balance ensures that your audience receives consistent updates without feeling overwhelmed by too much content. Overposting can lead to audience fatigue and disengagement, so finding the right balance is crucial for maintaining a positive and effective online presence.

When according to digital marketing agency in Kansas City?

The ideal window for posting on Google+ is between 9:00 AM and 1:00 PM, which seems to be the peak time when your audience is most active online. During these hours, users are more likely to scroll through their feeds and interact with new content, thereby increasing the chances of generating meaningful engagement and interactions with your posts. Utilizing this time frame can significantly boost the visibility and reach of your content, making it more likely to capture the attention of your target audience.

 

Additionally, it’s beneficial to aim to curate or reshare one post every other day. This strategy not only keeps your feed fresh and engaging but also helps in maintaining a connection with industry trends and insights. By regularly updating your page with curated content, you can position yourself as a thought leader and keep your audience informed about the latest happenings in your field. This approach fosters a more dynamic and interactive community, encouraging ongoing dialogue and engagement.

How Often to Post on Each Social Network 

Instagram

How Many, according to digital marketing agency in Kansas City1 – 2 Posts Per Day

Significant brands share on Instagram an average of 1.5 times a day, but no more.

When according to digital marketing agency in Kansas City8:00 AM – 2:00 AM

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Share two posts a day according to digital marketing agency in Kansas City .

Social media marketing can be a significant burden if not organized and scheduled correctly.  Not only can improper social media marketing tactics be time wasting for you and your brand, but also not useful when attempting to reach your target market.  Remember, not only do you need a healthy social media presence, but also a robust website for your social media followers to navigate to.  Contact your trusted Kansas City website company today to begin building your best digital footprint.

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