A leading SEO company in Kanas City understands that not every product will be exciting to write about; in fact, some products are difficult to create engaging content for. It can be challenging to create content that makes sense for a product, especially if the product is typically dull—like socks.

At Social: Managed., we take pride in being one of the best SEO companies in Kansas City, and we want to help your small business thrive. We believe that one of the best ways to attract new customers is to create engaging content that ranks high on Google and gets people excited about what you have to offer. That’s why we’ve compiled some SEO tips that will work even for the most boring of products.


Understand the Basics of SEO

No matter what product you sell, it’s crucial to understand the basic rules of SEO. According to a leading Kansas City SEO company, you should put effort into your website building, keyword research, and technical SEO to ensure you have the best chance of reaching a wider audience.


Write With Your Product Category in Mind, Not the Actual Product

SEO companies in Kansas City suggest looking at your product’s purpose and category if you are struggling with creating engaging content. Even with that in mind, writing engaging content for the type of drywall you sell can still be challenging. The most important thing is to ensure that you are using the necessary keywords and hyperlinks to improve your Google ranking.

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Read Other Blogs for Ideas

Odds are that you aren’t the only one trying to sell hammers on the Internet, so if you’re stuck on creating engaging content, an SEO company in Kansas City suggests reading other blogs for inspiration. You can also reach out to your target audience and ask what type of content they would like to see. Try and choose blog topics that everyone can relate to so you can attract the most readers.


Topic Ideas for Boring Products

A Kansas City SEO company understands that finding engaging topics for some products can be difficult, so we’ve compiled some ideas to help alleviate your struggles.


Create a How-To Guide

If you are struggling with creating content for your product, consider creating a how-to guide. People are always looking for a how-to guide on any product, so this is always content to make.


Add Videos to Your Content

Adding videos to your content is a great way to increase user engagement. This is especially true if you have a product that can be unboxed.

Not every product will be fun to write about, but creating engaging content is crucial. We hope that these tips help you turn boring socks into engaging content.

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Hire One of the Best SEO Companies in Kansas City

Social: Managed. is considered to be a trusted SEO company in Kansas City, and we want to help our customers meet their goals. We can evaluate your business’s current SEO plan and develop a strategy tailored specifically to your needs. We strive to ensure our clients receive their desired results.

If you are interested in hiring an SEO company for your business, contact us online, or give us a call at (866) 324-9700 to discuss a free social life audit.