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MARKETING
Digital Marketing Services
At Social: Managed, we are your leading digital marketing agency based in Kansas City, offering comprehensive solutions tailored to elevate your brand’s online presence anywhere in the country. As a premier digital marketing company in Kansas City, we specialize in a range of services, including PPC Management, Website Design, Social Media Management, Digital Ad Management, and Email Marketing. Our team is dedicated to delivering cutting-edge digital marketing solutions in Kansas City to help your business thrive in a competitive landscape. Partner with us for expert strategies that drive results and enhance your visibility in the digital arena.
Industries We Serve
Home Services
Franchise
Real Estate
Restaurant
Ecommerce
Business Services
Wedding Services
SEO: What You Didn’t Know You Were Missing
The most critical element of any business is the ability to provide a product or service that people want or need. Most professionals spend years or even decades carefully developing a product or skill until they decide to open a business. It would be nice––but naïve––to believe that all you need to achieve success is the ability to deliver the product or service you offer to your client base. In reality––you need much more.
You may be an excellent dentist, plumber, doctor, or yoga instructor. You may make the best muffins, build the best houses, or brew the best beer in the state. However, if clients don’t know you exist, your business will never reach its full potential.
How Do Clients Find You?
Most people begin looking for a product or service by opening the internet browser on their phone or laptop and searching for it. They type in specific phrases like “the best dentist in Kansas City” or “computer repair in Johnson County.” However, you may not know that whatever company pops up first in a Google search didn’t get there by accident.
SEO – Search Engine Optimization
Every business would love to come first in a Google search. However, several factors influence the order in which websites appear in a search––and it may have little to do with how good you are at your craft.
According to the best Kansas City SEO companies, for your company’s website to rank near the top of a search, it is necessary that your website:
- Can be found and indexed by Google
- Loads quickly and is mobile-friendly
- Is up to date and contains content that is both useful and interesting
- Is regularly updated with new content
- Contains essential information about your business
It also helps when web pages include links to your website’s main page. Links found on web pages that lead to your website’s main page will help increase the likelihood of your website ranking higher in Google searches.
If your business is hard to find on the web, your expensive website isn’t worth the investment. If you want people to be able to find you, consider enlisting the help of a professional Kansas City SEO company.
SEO companies in Kansas City can make an enormous difference toward the success of your business. They can help ensure that potential clients find you before finding your competition.
The Best SEO Companies in Kansas City
Many companies and freelancers offer SEO services, but they aren’t all the same. If you choose to hire an SEO company in Kansas City, choose a company with a proven business model and a winning track record.
Social: Managed. –– The Premier Kansas City SEO Company
If you are ready to take your business to the next level, Social: Managed. has the skills, experience, and knowledge necessary to get you there. Are you looking for a digital marketing company in Kansas City? We can help you with website design, SEO, copywriting, and digital marketing.
If you are looking to improve your online presence using Search Engine Optimization, contact Social: Managed. Give our team of experts a call today at (866) 324-9700, or contact us online to get started. We look forward to working with you!
Do I Need a New Website for My Business?
If you are asking yourself if you need a new custom website in Pensacola, then chances are you probably do. Technology, as well as algorithms, change rapidly. In order to keep up, your technology has to move at a quick pace, and this includes your website.
Having a web presence is vital today to stay competitive in almost any market. Having a top-notch site built by a professional will give you a much greater return on your investment because of many factors we will discuss in this article.
How exactly can your custom website in Pensacola help your business?
It creates an online presence representing your business and what you are selling or offering.
So many of the best website companies in Pensacola do a great job with making a website look good, but they don’t do a great job of telling visitors what your company does. Additionally, when the design is number one, some of the functionality is lost, which will lose you sales.
When you work with an experienced web design company like Social: Managed., you will have peace of mind knowing that your products and services will be clearly relayed to your potential clients.
You will build trust with your clients as a trusted site to use.
Have you ever visited a site, and it didn’t look well-built or safe? You are less likely to want to trust the company, even though they may be a great company to use for services. Today, having a safe website translates to having a reputable business for customers. So yes, having a trusted site matters–A LOT.
If you sell products or services online, your website is like a virtual storefront.
Your site needs to look great, have easy-to-read descriptions, and quick checkout and payment options. When your custom website in Pensacola has these features, it also shows your customers that you have a brand you are willing to invest in and that you care about their user experience.
You’ll get more visitors to your site.
A well-optimized website, with the help of an SEO company in Pensacola, will help drive more traffic to your website. We all know that more traffic translates to increased business.
So, what does a well-optimized website mean? When you have one of the best website companies in Pensacoladesign your website with SEO in mind, they can optimize the web pages with SEO strategies that will engage more customers, drive more traffic, and increase business.
As you can see, there are several reasons why it benefits your businesses to reach out to a Pensacola web design company like Social: Managed. Being able to reach a larger audience, interact with your customers, and represent your brand are all essential tasks when establishing a new business.
At Social: Managed., we aren’t just a digital marketing agency in Pensacola. We handle SEO, web design, copywriting, digital ads, and manage your company’s social life so you can focus on other aspects of your business. Let’s talk about your website goals so that you can have a website for your company that’s beautiful, efficient, and gives you a great return on your investment.
Give us a call at (866) 324-9700 or visit our website to fill out a contact form today for your free quote!
How the Best SEO Companies in Kansas City Can Help Small Businesses Grow
If you are the owner of a small business, one of the most important things to do initially is grow your customer base. After all, for your business to develop and thrive over time, you need the support of a loyal following.
So how do you grow your base of customers without breaking your advertising budget? After all, advertising can be rather costly. As one of the best SEO companies in Kansas City, Social: Managed. knows that Search Engine Optimization (SEO) is one of the most effective ways to organically enhance your business.
This article will explain the benefits of SEO for small businesses and why you need to work with the best Kansas City SEO company to get your company up and running.
It Starts with Quality Content
Many people think that SEO revolves around stuffing keywords into your content any chance you get. However, that is not the case. Any reputable Kansas City SEO company knows that a website’s content must be well-written and informative, or else you will not attract readers.
You should think of your website’s content as the window of a shop in a shopping mall. People will be walking by it all day, but do you have anything in the window that will attract potential customers to come inside? Website content is a way to pull people in, view other pages, and read additional content. When you work with one of the top SEO companies in Kansas City, it’s a great way to get new clients “in the door.”
Optimizing Each Page is Key to SEO Success
In order to get the best results on Google searches, it is important to layout each website page with SEO in mind. The best SEO companies in Kansas City will focus on a variety of different areas to ensure that your page is very appealing to Google when it crawls your site. Here are some specific areas your SEO company should focus on:
- Headings – Content should be broken down into H1, H2, and H3 headings so that it’s easier for Google to crawl.
- Keywords – It is always a good idea to insert keywords into your page title and in headings where it reads naturally.
- Images – Breaking up pages by inserting images can improve SEO rankings. Be sure to include keywords and Alt Text with each image.
- Internal Links – A good SEO company in Kansas City will utilize hyperlinks to interlink different pages all within the main body of text.
- Mobile Optimization – If your site is not mobile-friendly, you will immediately lose potential clients. Nearly two-thirds of internet traffic is now done on mobile devices.
Are You Ready to Work with One of the Best SEO Companies in Kansas City?
When you work Social: Managed., you will quickly find out why many consider us the best Kansas City SEO company. We have the skills and knowledge to help make your business soar to page one on Google searches. With our expertise in the world of SEO, website design, digital marketing, and other areas, we will be the perfect partner to help your small business take the next step.
To get started, give us a call today at (866) 324-9700, or you can fill out our online form and one of our team members will follow up with you very soon.
Top Trends in 2022 for SEO Companies in Kansas City
If you are looking to grow your business, there’s no doubt you could benefit by working with one of the best SEO companies in Kansas City, Social: Managed. Our team of experienced SEO professionals will help boost your company’s profile by moving it to page one on Google searches. We do this by staying up to date with the latest SEO trends.
Now that 2022 is underway, there are some trends in the world of SEO that are becoming more popular and are making websites more popular on Google searches. In this article, we’ll uncover what some of the best Kansas City SEO companies are doing to keep up with the ever-evolving world of SEO.
Making Sites More Mobile-Friendly is Priority #1
If you want to be the best Kansas City SEO company, it is essential to make sure that all websites are mobile-friendly. Nearly two-thirds of website traffic is now through mobile devices, so it is more important than ever to focus heavily on the mobile version of a site instead of the desktop version.
That doesn’t mean neglecting the desktop version of a website; remember, desktop sites still generate a large chunk of traffic. But an efficient and seamless mobile experience is more critical than ever in 2022, especially for SEO companies in Kansas City.
Develop Longer and More Informative Content
When content is well optimized and in long-form, it can drive more traffic to websites. In order to engage visitors, it takes more than just a couple of short sentences that proclaim how great your product or service is. You need to go in-depth and get the reader’s interest by providing extra information.
Remember, the content needs to be relevant and informative to the reader. The best SEO companies in Kansas City should spend ample time writing and developing high-quality content that contains SEO keywords that will boost the site’s Google rankings.
Local SEO is Still Essential to Driving Traffic
Although it might be tempting to go big and try to get the biggest markets, it is still wise to start small and go after local SEO before you attack larger areas. If you run a bike shop in a suburb of Kansas City, like Leawood, then focus your SEO resources on Leawood before you go after the Kansas City market. For example, a good keyword to establish on Google is, “best bike shop in Leawood.”
Once you begin seeing plenty of Leawood traffic, then you can think about expanding to Olathe, Overland Park, Lee’s Summit, or Kansas City. This is a smart strategy for any SEO business that eventually wants to become the best Kansas City SEO company.
Are You Ready to Work with a Top SEO Company in Kansas City?
When you work with Social: Managed., you’ll be partnering with a Kansas City SEO company that provides unmatched service for you and your business. We specialize in SEO, digital marketing, website design, and social media management so that you can focus on the day-to-day operations of your business.
To get started, give us a call today at (866) 324-9700 or contact us online, and we will follow up with you very soon.
How A Custom Website in Pensacola Can Help Your Business
A website is a great way to represent your business. It’s the first impression people get when they look your company up online. Often people think they can get away with using a template for a new website. However, they quickly find that their website ends up looking like everyone else’s.
It is very important to have a website that stands out, is unique, and is easy to navigate. A website should be customized to fit your business needs while also being reader friendly. If your site has these two qualities, it will give you the best chance at success.
Here are a few of the top reasons why having a custom website in Pensacola matters:
A Custom Website Will Run More Smooth
Having a website that runs quickly and efficiently is key to keeping people on your page. Many studies show that if a customer struggles with a slow site for more than two seconds, they will click off your page and go to another one. With this in mind, your site must be running efficiently so the customer doesn’t go to a different site.
When you use a template and try to fit your business’s needs to that template, you will often find a slower transition from page to page. This can result in lost business. A custom site will be designed to fit your business needs.
A Custom Website Will Give You a Unique Look
When you use a template to represent your business, it will most likely look like every other business. This can be a less than desirable experience for your customer because it is easily forgettable. When you hire a Pensacola website design company to design your webpage, you can rest assured you will stand out to your customers and wow them during their experience.
Unique website designs also encourage readers to stay on your site for a long time, which indicates to Google that your site is viewed by many and should be moved up on a Google search organically. If you need Google ranking help in Pensacola, then hiring a Pensacola website design company is the way to go.
A Custom Website in Pensacola Will Help You Connect Directly to Your Customers
When trying to fit a business into a template design for a website, you often lose the uniqueness that comes with a business. Customers love to feel a connection to what they are looking at online or what they will purchase online. This is how loyal customers, high ratings, and great reviews are made. When you can create from scratch a unique vision, customers can connect with that. They will also be more likely to revisit your website, which is a great bonus.
At Social: Managed., a top Pensacola web design company, we include you the whole way through to make sure that your business is being represented the way you envisioned. As one of the best website companies in Pensacola, we aim to give all our clients a unique, beautiful, and fast-running website so that your customers will enjoy their experience and keep coming back for more.
Give us a call at (866) 324-9700 or visit our website to fill out a form for a free consultation on the many services we offer. We look forward to hearing from you soon!
Tips for Creating Content Strategy for Social Media
Social media marketing is vital to any business’s success in today’s society. Social media platforms are more popular today than ever, so they are great for advertising your business.
Advertising your business on social media can be tricky, especially if you’re not one of the most experienced social media marketing companies in Kansas City. However, it’s an essential skill to learn if you want to run a successful business.
At Social:Managed., a leading Facebook and Instagram ad company in Kansas City, we want to help you generate the best content for your social media pages. We’ve compiled some tips to help you with this task.
Research Other Social Media Pages Before Starting
One of the best ways to learn is to see what’s working well for everyone else. Before you begin your social media journey, a trusted Facebook ad company in Kansas City might suggest looking at your competitor’s social media pages to see what is and isn’t working for them.
Look at the type of content they’re posting and how much engagement they receive. You should also pay attention to any advertisements they are running and the information those ads contain.
Create Goals That Align with Your Business
As a trusted Facebook marketing company in Kansas City, we suggest that you create business-oriented goals that are easy to measure. For example, if your goal is to obtain the most badges of Facebook, your business might not directly benefit from that. Social media marketing experts suggest creating specific goals that are easy to measure and creating them for a short time period.
An example of a practical goal is to increase traffic to my page by five percent this month. This is an excellent goal because it can easily be measured, so you know what you are doing correctly and what aspects need to be adjusted to increase traffic.
Plan for the Future
While this contradicts the earlier point, it’s important to plan a content strategy that will benefit your business in the long run. Short-term goals are important, but they should help you reach your business’s long-term goals.
A Kansas City Instagram ad company might suggest breaking your content strategy down into weekly and yearly strategies. Weekly, you should have more specific goals, such as “I want to sell ten total products this week.” Your yearly goals should be broader, “I want to increase sales ten percent this year.” These are both effective goals that can help your business have a successful future.
Are You Ready to Work with One of the Best Social Media Marketing Companies in Kansas City?
Social: Managed. is considered to be a leading Instagram ad company in Kansas City, and we want to help our customers meet their goals. We can evaluate your business’s current SEO plan and develop a strategy tailored specifically to your needs. We strive to ensure our clients receive their desired results.
If you are interested in hiring an SEO company for your business, contact us online, or give us a call at (866) 324-9700 to discuss a free social life audit.
How To Pick The Right Keywords; Tips from a Pensacola SEO Company
If you are currently working on your company’s SEO strategy and are trying to pick they right keywords, you know the often-methodical process this is. As a top Pensacola SEO company, our team at Social: Managed. knows that keywords can make or break your business’s online presence quickly.
Therefore, it’s so important to make sure you are on the right track when picking the right keyword to use for your website. First, it’s a good idea to identify what a keyword actually is.
A keyword is a word or phrase that people use to search Google to find products, services, and information. If you need Google ranking help in Pensacola for your website, then reevaluating the keywords you use for SEO might be a good place to start. Keywords are widely regarded as the building blocks of a successful SEO strategy.
Here are a few other things that an SEO company in Pensacola would want you to consider when picking keywords for your business.
- SEO companies in Pensacola suggest you find out what makes a good keyword. Keywords are specific and exact to what your business does. It is important to create keywords that people immediately recognize. This increases the likelihood that whoever clicks on your ad or website is interested in your product or service. This also gives you the best possibility of getting a return on your investment.
- Don’t use keywords that are too general. Your SEO company in Pensacola should know that if keywords are too vague and people are unsure what your website offers, they will be far less likely to click on an ad to go to your website. For instance, if you are a restaurant, maybe choose “burger restaurants in Pensacola” instead of just “restaurants” as your keyword. That will help give readers more information about what type of cuisine your restaurant offers.
- Be specific with your keywords but offer a variety. You want to be very specific when you pick keywords but maybe offer 3-4 variations of your words. Such as in the case above, maybe add “fast food restaurants” or “burger and fries restaurants” as options. If you have a specific storefront location, make sure and add the city or location to your keyword. This way, you can target people in your area who are looking for what your business offers.
At Social: Managed., a leading Pensacola SEO Company, we do all the research needed to target the right audience for your business. We optimize your custom website in Pensacola, create content, and measure our success. This way, you can focus on other business areas that need attention while we work to get you the best return on your investment.
Our reputation and a long list of happy clients speaks for itself. We provide a seamless experience for all areas of marketing for your business. Give us a call at (866) 324-9700 or fill out a form on our website for a free quote on services.
We look forward to working with you!
Secrets from a Kansas City Web Design Company on Creating an Interactive Website Design
According to a trusted Kansas City web design company, customers will appreciate your business more if your website has a more interactive and “human” design elements. The website design should feel real; you want your customer to have the feeling that they’re actually interacting with someone, not just a screen.
The most common problem website designers run into is not thinking about the actual user. Sometimes, it’s easy to forget that actual people will be visiting your website, so it’s important to build a design that is easy to use and makes them feel welcome.
At Social:Managed., a leader in custom website design in Kansas City, we want to help you create the best possible website for your business. And, to help with that, we learned some secrets that web designers use. Here are some tips for you to follow to create a website that is both authentic and interactive.
Create a Design that Revolves Around Comfort and Predictability
Humans are creatures of habit and like it when things go the way they plan. A Kansas City website design company suggests creating a layout around this fact. For your mobile layout, make the thumb patterns reachable and easily accessible; you should also keep hand size in mind. You should also consider the font size you use in both your mobile and web design and consider the contrast between the text and its background.
Create a Design That Emotionally Connects to Your Customer
Your website design should create a relationship between customers and your product. The best website companies in Kansas City suggest creating a website design that will emotionally appeal to your customers.
One of the most effective ways to do this is to use color to your advantage. For example, red makes people feel more passionate and excited, ideal for someone who is looking to sell something high-energy, while purple promotes luxury, perfect for expensive jewelry and watches.
Make Your Design Simple
Perhaps one of the most effective ways to make your design interactive is to keep it simple. A trusted website company in Kansas City suggests ditching the idea to make a high-tech, high-effort website design and stick as close to the basics as possible. You still want your website to look professional, but it shouldn’t be complicated to navigate.
Stick with a simple color palette, ideally two colors high in contrast, and don’t use a font that is too distracting. You should also have a lot of open space, or white space, in your design, so your website doesn’t feel cluttered. Professional website designers also suggest designing interactions and notifications that are essentially invisible, like a hover animation.
Are You Ready to Work with a Trusted Kansas City Web Design Company?
Social:Managed. is considered to be a leader in custom website design in Kansas City, and we want to help our customers meet their goals. We can evaluate your business’s current SEO plan and develop a strategy tailored specifically to your needs. We strive to ensure our clients receive the results they desire. If you are interested in hiring an award-winning SEO company for your business, contact us online, or give us a call at (866) 324-9700 to discuss a free social life audit.
How To Improve Your Website’s Rankings and Get Google Ranking Help in Pensacola
Improving your Google rankings is huge for your business’s online visibility. Your SEO strategy, once put in place, should continually be adjusted to have the best chance at success.
If you are not a professional at a SEO company in Pensacola, it can be challenging to know where to start. Our team at Social: Managed. will explain some of the key areas to focus on and some ways to get more traffic to your website. This can translate to more sales and interest in your product.
As a top SEO company in Pensacola we are very familiar with the best software and Google ranking strategies for your specific industry. Knowing this, many believe that hiring SEO experts is often the best route to go to get the achieve the highest possible rankings.
Here are the top things to consider according to SEO companies in Pensacola:
Create and Post Relevant Content
Quality content is a critical component of getting the best rankings. Relevant content drives people to your page but also keeps them on your page for an extended period. This is key to getting authentic Pensacola web ranking help for your business.
When Google sees people searching, finding, and spending time on your website, it will view your website as a quality webpage, which moves your site up the rankings. Many companies are great at creating initial content, but when it comes to keeping up with regular updates, they fall short.
Many businesses, especially small businesses, don’t have the time or expertise to create SEO content. This is why so many hire a Pensacola SEO company to update their website regularly.
Don’t Forget to Focus on Metadata Too!
There are three types of metadata that influence your website:
Title Metadata: This is the page title for every page you create on your website. You want it to be short, to the point and include keywords.
Description Metadata: This is a short collection of words that gives a summary of a page. The browser uses these two or three sentences that create interest for people to click on your page from a search list.
Keyword Metadata: These words are used to help search engines match a topic to a webpage. When you search for particular words to find a topic, this becomes a keyword if many people also use this keyword in a search. Such as if you are searching for restaurants, you might search for “restaurants in Pensacola.” This term would be a keyword that many people might use to search.
Update Your Content Regularly
A one-and-done is not a good approach for content on your website. To gain rankings, you have to post and update content frequently to get the benefits and keep them. Your updates should be well-written, relevant, and optimized for SEO.
At Social: Managed., we are one of the top SEO companies in Pensacola for a reason. We are dedicated to providing our customers with a seamless marketing experience across their digital assets. We have all aspects of your business covered in one place. Whether it’s social media, website design, SEO, digital ads, or copywriting, we are here to help with all these things and more!
Give us a call at (866) 324-9700 or visit our website to fill out a form for a free estimate on our services. We look forward to being your trusted resource for Google ranking help in Pensacola.
Aspects a Digital Marketing Agency in Kansas City Uses to Create an Effective Facebook Marketing Strategy
Facebook has the most extensive reach out of any social media platform. According to research, over two-thirds of Facebook users say that they visit a business page, on minimum, once a week. This makes it an ideal advertising platform for a digital marketing agency in Kansas City. But is it the right fit for your business? Marketing experts seem to think so. Facebook is so large that there is an audience for any product or service. But there’s more to it than just creating a page for your business.
At Social:Managed., a leading digital marketing company in Kansas City, we want your business to successfully advertise its product, whether it’s on Instagram, Facebook, or even a billboard. We want to help you see success; that’s why we suggest using Facebook to interact with your customers. The site’s organic reach is about 5.2%, so it’s important to keep customers’ attention on your business, so that you can stay on Facebook’s algorithm.
Aspects That Go into a Successful Facebook Marketing Strategy
According to marketing and website companies in Kansas City, a successful Facebook marketing strategy is built off of a defined audience, specific goals, analysis, a clear and established voice, and regular tracking and measuring.
Define Your Target Audience
The most effective digital marketing strategies always have a specific audience in mind. It’s important to consider demographic data. Picture the age, location, and job of your ideal customer. You can even get more specific and picture their likes and dislikes or any other aspect that would lead to them purchasing your product.
Set Specific Goals
You should create every Facebook post with a goal in mind, and that goal depends on how you plan to utilize Facebook. Common goals businesses set are:
- Build brand awareness
- Manage and maintain your brand’s reputation
- Build an engaged community
- Increase sales
- Gain marketing insights
The best social media marketing companies in Kansas City suggest setting S.M.A.R.T. goals, or goals that are Specific, Measurable, Achievable, Relevant, and Time-sensitive.
Analyze Your Competitors and What Works for Them
You’re not the only one using Facebook; there’s a good chance that your competitors are also using it to advertise to their customers. Marketing and SEO companies in Kansas City suggest running a competitive analysis on your competitors to see what’s working and not working. Marketing experts suggest picking about eight competitors and looking for the following things:
- Content they are posting
- Which of their posts have the most engagement
- What commenters are saying
- How the company interacts with their customers
Establish Your Business’s Voice
Your business’s voice is important because that’s how potential customers view you. Before you begin creating content, you need to decide on your voice and how you want to present yourself. Do you want to be funny, trendy, or just informative? You should make sure your voice and the content you are creating fits your brand. For example, if you are trying to sell products to an older generation, you might not want to use current slang or trends.
Regularly Track and Measure Your Success
It’s important to know how successful your marketing strategy is. You regularly monitor things like post engagement and how many customers view your page.
Are You Ready to Work with a Leading Digital Marketing Agency in Kansas City?
Social:Managed. is considered a leading digital marketing company in Kansas City, and we want to help our customers meet their goals. We can evaluate your business’s current SEO plan and develop a strategy tailored specifically to your needs. Our team strive to ensure our clients receive the results they desire.
If you are interested in hiring an SEO company for your business, contact us online, or give us a call at (866) 324-9700 to discuss a free social life audit.
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